Social Media

TikTok – What is it and Why Are Teens Obsessed?

From a slightly older “Gen Z” perspective, Tik Tok initially appears to simply be “Vine 2.0.” In other words, a newer version of the...

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Power Picks: Our Favorite Instagram Influencers

While influencer marketing is changing, it is still ever-present in the PR world. The Power Group works with influencers across Dallas, the ...

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